Quality Job Seekers Use Social Networking to Get the Edge

The hiring process remains challenging for job seekers in today’s recovering economy. With a high number of candidates applying for few open positions, qualified applicants need ways to stand apart from other contenders. The Daniel Group, a Houston based staffing firm that works with local hiring managers, reports that social networking can give job seekers the edge in today’s competitive economic environment.

“Organizations continue to expand their use of social media,” says Jarrod Daniel, CEO of The Daniel Group. “As companies continue to integrate social networking into their business operations, applicants should take advantage of this opportunity to learn more about hiring companies and connect with the right decision makers.”

Daniel explains ways social media can assist job seekers:

Making a Connection – If you are having difficulty finding a position, social networking sites can help you contact the right people. For example, candidates can build a complete profile on LinkedIn and use it as an online introduction to hiring authorities. By utilizing the advanced search function and joining groups in your industry, you can connect with hiring contacts, recruiters and staffing managers. Additionally, there are Facebook and Twitter pages dedicated to providing employment tips and posting local job opportunities.

Studying the Company – If an employer offers you an interview, it’s your responsibility to research the organization as thoroughly as possible. In addition to checking out the company’s website, follow the organization on Facebook and Twitter and read their blog. Information they post will help you learn more about the business’ brand. Studying the LinkedIn profiles of possible interviewers will also help you find out more information that you can use during your interview.

Professional and Industry Development – Use social media to stay current with relevant topics that impact your field. Trade and industry blogs will indicate important trends in your industry and point out new skills you may need to help your professional growth.

The Double-Edged Sword – If you’re viewing companies on social media sites, it also means they can view you. Make sure everything on your social media profiles is professional. To play it on the safe side, use strict privacy settings to make sure you keep your personal life private.

“Job seekers can use technology to improve their career outlook,” adds Daniel. “Applicants should use social networking as an accepted professional job hunting tool.”

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